But in my experience, what works best is keeping track of everyone in Google Sheets. Here's how to create a relationship management sheet: First, create a new Google Spreadsheet (or Excel Spreadsheet) and create columns for each of the following: name e-mail Skype handle outreach date date of contact phone date notes from calls When doing manual outreach, keep this sheet open and fill it out as you work. Then adjust the colors based on whether someone is a lukewarm prospect, a hot prospect,
or someone you never fax number list want to talk to again. People you really want to go a little deeper can have a certain color (probably "gold" because they are "golden"). Here's an example of what the sheet looks like. image4 If you want to do business with humans, be human I believe that what we have experienced here is sorely needed in today's overly disconnected world. The purpose of social media is to connect with each other. But I believe it does
little more than create a fake superficial digital relationship that has no real substance. And other authors write about how it reduces their ability to connect intimately with others and leads to more isolation . Yes, you can certainly build a great business while remaining completely disconnected from other humans. Great products, SAAS offers, and a dialed-in online marketing funnel make it happen. But at some point, you will wake up, look in the mirror and wonder why you feel so unfulfilled and disconnected. As the future becomes more technological and more disconnected, there is a great opportunity (and need) for a more "personal touch." Whether it's used to find new clients or to provide excellent customer service to existing clients, there's no substitute for person-to-person interaction.